In a strategic shift, UCL Swift announces a company-wide restructure of their Enterprise Division to gain a better focus on newly targeted subsets of the industry.
[Carrollton, TX, June 6, 2022] UCL Swift North America announced effective today, they will be engaging in a strategic shift of their Enterprise Division. This concentrated redirection of sales and marketing efforts for this market allows UCL Swift to be more responsive to their customer base and target additional subsets of the Enterprise and Commercial industry markets.
Restructuring for this company segment will include a realignment of tactical marketing initiatives targeting Enterprise related micro-markets such as Data Center, POL, Government, and others. Additionally, sales staff adjustments and assignments will be made to accommodate ground-floor engagement with UCL Swift’s contractor and distributor client base.
“Over the past five years, UCL Swift North America has seen exceptional growth,” remarks Brad Everette, General Manager of UCL Swift North America. “We have been able to mark continuous growth because we continually analyze the opportunities available in each market we serve and pivot to adjust to that market’s needs, wants, and requirements. We are excited for the changes coming and look forward to seeing how these shifts foster additional growth for the company.”
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